Thankfully, there’s one thing that will always stay the same in business.
Do you know what that is?
That nothing ever stays the same.
The business landscape is in a constant state of flux. This has always been the case, but it’s true now more than ever.
The pace at which the working world moves has quickened. With the relentless arrival of new technology and tools on the market, the business arena is continuously evolving.
And organizations need to keep up, or close down.
“New hardware, software, services and other technologies are coming at a breakneck pace and all of these changes will have a significant impact on commerce, the global economy and individual businesses within the next few years.” Entrepreneur
The future of organizational development
Director of NextDesk Dan Lee’s prediction back in 2016:
Companies failing to keep up with technological innovation would become extinct.
“What used to be called ‘transformation’ is now more like transmutation.”
“Companies that were able to prosper by moving at a deliberate and slow pace will be extinct within as little as five years. Those companies that stay on the cutting edge of innovation will direct where we are going.”
Where we’re going is a business world that is heavily digitized. The digital revolution is not over, not by a long shot. Is your digital transformation strategy keeping pace?
“Technology has changed everything from taxi cabs to gambling…
“As we fast approach the third decade of the 21st century, [technology promises] to not just disrupt, but transform the way we all approach day-to-day business.” Ari Zolden, CEO Quantum Media Group
You might think technology has already transformed business processes enough. But the speed with which innovation is happening is mind boggling, and there’s more to come.
As Ari Zolden writes in Inc.:
“our newfound technological prowess lends itself to quicker, bigger, better breakthroughs; it compounds its own evolution on an exponential scale.”
One technology that is central to business in 2019 and beyond is artificial intelligence (AI).
Dr John Hicks, Professor of Economics at Australia’s CSU says:
“the push for ever-increasing productivity in big companies is leading to technology, artificial intelligence and so on taking over tasks from human labour, as it’s cheaper and easier to control.”
AI makes it possible for businesses to complete certain tasks at a much faster, much cheaper, or both, rate.
AI and the Digital Adoption Platform
So, what is AI? You don’t see robots walking around your office every day, but in fact you probably interact with AI often.
“AI at its core, is simply a program that is able to learn over time as it processes massive amounts of data.
“The novel component of AI, however, is that these programs actually learn as they are fed more data. That means the more you use AI for a specific purpose, the better it gets at predicting outcomes.” Ari Zolden, CEO Quantum Media Group
So, AI can process data (and learn from that data) to perform tasks or help us perform tasks.
WalkMe pioneered the Digital Adoption Platform (DAP). It uses AI to drive users to adopt digital systems in the most efficient and engaging way.
As more business systems are digitized, employees and customers are becoming overwhelmed by the different platforms they must use.
The DAP, layered on top of these platforms, walks users through the most efficient route to completing any given task.
The DAP actually learns from the user’s behavior, and understands when and what guidance is needed. It also improves the user’s experience by automatically completing steps in a task for them.
Why is the Digital Adoption Platform so important in 2019?
The Digital Adoption Platform is going to be hugely important in 2019.
Whether you’re a change manager, CIO, or HR manager, you know the challenges of onboarding users to digital tools.
You will also know the potential negative consequences of not doing it well.
- Unsuccessful change programs
- Poor team productivity
- Employee burnout
- Poor business performance
These challenges and negative outcomes are not going to disappear in the future. As we move closer to 2020, they will get worse.
As technological innovation continues to advance, your organization must adopt digital tools to keep pace. Using a DAP helps your customers and employees to adopt faster — and thrive — using digital tools.
The more productive your employees are, the healthier the bottom line will be. And the happier your customers are using your digital platforms, the more likely they are to stay loyal. They may even become advocates.
Either way, a Digital Adoption Platform is the answer. That’s why it’s tipped to be the tool of 2019. Make sure you don’t get left behind.